Job Title: Sales & Marketing Executive
Location: Nairobi, Nakuru, Eldoret Kenya
Employment Type: Full-Time
Department: Sales
About the Role.
We are looking for a dynamic and results-driven Sales & Marketing Executive to drive business growth through the acquisition and management of institutional and corporate accounts.
The successful candidate will be responsible for identifying high-value business opportunities, building strong relationships with key decision-makers, conducting client visits, presenting the company’s product portfolio, negotiating commercial terms, and converting opportunities into sales.
· Identify and pursue new business opportunities within institutional and corporate accounts.
· Conduct regular client visits and develop strong relationships with key decision-makers.
· Present and promote the company’s products and solutions based on client needs.
· Generate leads through field visits, referrals, networking, and other business development activities.
· Prepare and follow up on quotations, proposals, and sales opportunities.
· Negotiate with clients and effectively close high-value sales.
· Develop and maintain a strong sales pipeline to achieve set targets.
· Follow up on prospective clients from initial engagement through to completion of the sale.
· Maintain accurate records of client interactions, opportunities, and sales activities.
· Monitor market trends and identify opportunities for business growth.
· Coordinate with internal teams to ensure smooth fulfilment of client orders.
· Provide regular sales, client visit, and pipeline reports to management.
· Maintain professional relationships with existing clients and identify opportunities for repeat business and referrals.
· Represent the company professionally during client meetings, site visits, and other business engagements.
· Diploma or Bachelor’s degree in Sales, Marketing, Business Administration, or a related field.
· At least 3 years of proven experience in B2B, corporate, institutional, or consultative sales.
· Demonstrated ability to generate leads, develop client relationships, and close high-value sales.
· Strong negotiation, presentation, and communication skills.
· Excellent business development and networking abilities.
· Ability to engage confidently with senior decision-makers and procurement teams.
· Strong understanding of the sales cycle and customer relationship management.
· Valid driving licence and demonstrated ability to drive professionally.
· Willingness to travel extensively for client visits.
· Target-driven, self-motivated, and able to work independently.
· Good reporting, organisational, and follow-up skills.