FIELD SALES REPRESENTATIVE

Posted : 2025-09-11
Closing : 2025-09-25
Position Scope

Job Title: Field Sales Representatives

Reports to: Branch Operations Supervisor 

Location: Nairegie Engare - Narok

Salary: Ksh. 25, 000 + Commissions

Role Purpose:

Our Client a leading distributor and certified stockist of agro-inputs is seeking to recruit Field Sales Representatives to grow the company’s customer base and drive product sales by cultivating new leads, engaging existing and potential customers, ensuring timely deliveries, collecting payments, and managing customer expectations. The Field Sales Representatives will be responsible for representing the company to stockists and farmers, implementing loyalty programs, and collecting market intelligence to inform strategy

Job Description

Key Responsibilities:

1. Lead Generation and Sales Execution

  • Prospect, recruit, and convert new customers within the assigned territory.
  • Sell the company's products to new and existing clients with a focus on maximizing cash sales.
  • Follow up on customer leads, conduct product presentations, and close deals. 

2. Accounts and Customer Management

  • Maintain accurate records of customer interactions, transactions, and payments.
  • Liaise with the Accounts Receivable team to reconcile client payments. 

3. Route and Territory Coverage

  • Plan and execute efficient route coverage for optimal customer outreach.
  • Visit clients regularly to maintain strong business relationships.
  • Manage multiple accounts simultaneously and ensure consistent service delivery. 

4. Customer Relationship and Loyalty Programs

  • Foster long-term relationships by addressing customer needs and expectations.
  • Handle stockists and farmer queries professionally, especially during stock shortages or delivery delays.
  • Serve as a brand ambassador by actively promoting Ciira Agrovet’s loyalty programs. 

5. Market Intelligence and Reporting

  • Monitor competitor activities and market trends within assigned regions.
  • Provide weekly updates on sales activities, client feedback, and competitor pricing.
  • Recommend strategic adjustments to the Sales Manager based on customer and market insights.

 

 

Requirements

Qualifications and Skills: 

  • Diploma or degree in Agriculture, Agribusiness, Sales & Marketing, or related field.
  • 2+ years of experience in field sales, preferably in agro-inputs or retail.
  • Willingness to travel extensively
  • Strong interpersonal and customer service skills
  • Excellent negotiation and persuasion skills
  •  Sales planning, pipeline, and route management
  • Familiarity with farming communities and agricultural products
  • Good record keeping and reporting skills
  •  High personal integrity and ability to work independently

 

Skills